If you know anything, even the slightest snippet, about beer in Sydney, you’ll know about this huge Inner West’s success story, Young Henrys. Each brew in this crew’s roster of beers each encapsulates not only a distinct flavour, but a whole local backstory. We worked with the team to bring these stories to life through hero imagery, including mocking up a smoky rock concert at Frankie’s Pizza, a sunny suburban poolside scene in mid-winter, and a stage set fit for the Foo Fighters.