It’s not difficult to make this glittering water-side locale look good (cue the steady stream of babes, sunshine and Aperol Spritz), but it’s not so simple thinking of new creative ways to pitch it time and time again. We worked closely with the Fink Group team to create a tweaked tone for OTTO; a cheeky but polished, slightly retro Italian character with a glint in its eye. This voice now stretches across a range of video and stills content (for both OTTO Sydney and Brisbane), which we shoot each season for their website, EDMs and killer social channels. They keep us well stocked in fresh pasta, and we truly love them for that.